Comparison
SmartLinks vs Certilogo
Authentication and connected products for fashion. Sources checked on 2 November 2026.
FanConnect SmartLinks
- VerifiedDescribes itself as an enterprise-grade NFC, QR and DPP platform for connected merchandise, fan analytics and sponsor activations. Source
- VerifiedLists support for GS1, DPP and NTAG standards. Source
- VerifiedStates it offers 74 modular tools (apps) and a first-party fan ID. Source
- VerifiedCovers music, sport and entertainment, including exclusive content, competitions, fan voting, loyalty tiers and content commerce. Source
- VerifiedHas a dedicated music merchandising solution page. Source
Certilogo
- VerifiedIts home page offers shoppers a "Check Authenticity" / "Verify your product" flow. Source
- VerifiedDescribes its business offer as "connected products for a trusted and circular future". Source
Not confirmed from public pages
Pricing · Which NFC chip types it uses · Music or tour-merch customers
Fit for music merch
- General guidanceStrong if proving an item is real is the main goal. Ask how much of the fan journey you can shape.
- General guidanceAuthentication-first tools are well suited to signed or high-value memorabilia.
- General guidanceCheck whether the experience after the check (content, rewards, data) can be branded for an artist.
Vendor facts come only from the linked public pages and may change. Contact Certilogo to confirm details.
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